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  New Book Press Release    

New Book for Professionals Looking to Buy, Sell or Merge Their Practices

Los Altos, California – April 20, 2005 – ProHorizons is very excited to announce the publication of the book Successful Practice Sales: The Complete Guide to Buying, Selling or Merging Your Accounting, Consulting or Tax Practice by John R. Ezell, CPA, and Ken Berry.

For the first time practice owners can have a resource that will guide them through every nuance of these potentially daunting business transactions. This book is a guide to:

Selling your practice using a comprehensive sales process

Acquiring a practice using a model acquisition process

Merging two practices and navigating the unique challenges mergers present

Financing your acquisition through outside lenders

Exploring the complete sales life cycle and the interactive timeline between the seller and buyer

And, most importantly, avoiding the common pitfalls and issues your transaction may encounter.

An extensive appendix provides ready-to-use resources needed to ensure your transaction is a success.

When we caught up with him, author John Ezell provided some insight into the book: “The main goal of this book is to provide answers and guidance regarding two conversations I have on a frequent basis. The first is with buyers and sellers who are in legal battles resulting mostly from ‘for sale by owner’ transactions and the related ambiguities. The second conversation is with frustrated sellers looking for advice when they hire a broker who is inactive, absentee, or simply ineffective.”

In closing he added, “If you sell your practice without competent professional guidance, you are going against everything the accounting profession has stood for over the years—the reliance on experts to provide value-added services.”

Touching on a current industry trend, co-author Ken Berry added, “The timing of this book is ideal because of the retirement of the baby boomers and the ramifications those retirements will have on the accounting industry and the future of the profession.”

About the Authors
John R. Ezell is a CPA, and the president of ProHorizons – a brokerage and consulting firm specializing in the sale and merger of accounting and tax practices. He has spent more than ten years assisting clients with the sale, acquisition or merger of their accounting, consulting and tax practices.

Ken Berry is an independent marketing and business development professional who has worked closely with John Ezell and ProHorizons since June 2002

About ProHorizons
ProHorizons is a brokerage and consulting firm specializing in the acquisition, sale and merger of accounting and tax practices. ProHorizons has worked with hundreds of buyers and sellers of accounting and tax practices since its inception in 1995. ProHorizons main office is located in the San Francisco Bay Area.

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For more information, contact
John R. Ezell, CPA
ProHorizons
800-729-3242
email John
www.prohorizons.com

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